Customer selection

Find your ideal agricultural prospects


Increase your conversion rate by reaching exactly the right agricultural businesses. With our advanced customer selection, you will reach exactly those agricultural and horticultural businesses that fit your product offering and sales strategy.

Discover our database
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Select target audience


The agricultural sector has a huge diversity of companies. AgriDirect’s client selection tools help you filter very precisely on company characteristics relevant to your objectives. Our database offers selection options on:

  • Business type and structure
  • Company size
  • Specific crops: choice of 127 different crops
  • Animal species: selection from 16 different animal groups
  • Investment behaviour
  • Future plans
  • Geography: provinces, municipalities, regions
  • Decision power

Download overview agricultural data

Customized customer profiles

Every supplier in the agricultural sector has different ideal customers. In addition to our standard selection options, we develop a customized customer profile with you that maximises your commercial clout.


Analysis of your existing customer

We analyze your current customer base to discover patterns in business type, size and purchase behaviour.

Intention-prediction

Our sophisticated algorithms predict which companies will invest in products like yours in the near future.

Look-alike prospects

Based on your best customers, we identify similar companies that are not yet customers.

Refinement of selection criteria

We constantly test and refine the selection criteria to maximize your ROI.


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Gerry Martijnse